2 Wheels  

Creative Director / Photographer / Director / Executive Producer

For over 5 years (2003 - 2008) I worked with Harley Davidson to elevate and update their revered iconic brand to appeal to a younger and more diverse customer.  

We travelled more than 20,000 miles across the USA to create and produce over 300 images, hours of film content for broadcast, as well as customer showroom and event experiences. Our creative was the foundation for Carmichael Lynch's national advertising campaigns and 5 annual brand brochures.

Harley Davidson Brand Advertising





Harley Davidson Brand Literature 2005 - 2009


Harley Davidson 2008 Teaser Film


4 Wheels & More